Project Info: Redesigning Teletrax's TV internal Harvesting page, where after an advertisement is identified, metadata of the identified advertisement is to be entered.
Company: Teletrax is the most comprehensive global broadcast monitoring and verification service, acquired by 4C Insights (full time) in 2015.
Timeline: Jan 2017
Challenge: How to redesign the UI to make metadata entry more efficient and effortless?
New Features: Two new features be added to support metadata entry
The current database can hold two company/brand/product/category fields, while in the future more than two fields will be supported.
For the ad whose closed caption is available, we are adding closed caption/text to speech that can provide extract brand information/product suggestions to the ad tagger.
Provide an easy way for users to google brand information.
Old Screen 1:
Old Screen 2:
New Screen 1:
New Screen 2: